Target Wonderland: Bullseye’s Top Toys Adventure

Target Wonderland is an immersive experience that will take guests of all ages through a journey of holiday joy. Inspired by the planes, trains and automobiles that take us to our loved ones every year, the experience is designed to transport guests to a world of wonder.

Upon arrival, every guest will be issued an official Target Holiday Passport that unlocks adventures and collects stamps at stations throughout the experience. Brand partners such as LEGO, Barbie and Nintendo have collaborated on this larger-than-life experience to help guests discover the most amazing toys of the holiday season.